Ad of the Day – August 10 (Auckland)

Every morning I go to and look at 10 random ads (in any medium) from around the non-US world. Then I post for you my Ad of the Day. Some days it will be awesome, some days it will be pretty weak. But it’s the Ad of the Day!

Find your pet with a microchip - SPCA

Today’s pick:

  • Agency: Colenso BBDO
  • Location: Auckland, New Zealand
  • Client: SPCA
  • Name: “Find your pet – Cat”
  • Why I like it: I’m so not the target here, yet I can’t help to be stopped on my tracks by the sheer visual cleverness. It draws you in, it’s expertly executed, and the idea IS the benefit. Click on the image to view it at a larger size. Very nice!

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