Ad of the Day – August 15 (Australia)

Every morning I go to adsoftheworld.com and other sites and look at 10 random ads (in any medium) from around the non-US world. Then I post for you my Ad of the Day. Some days it will be awesome, some days it will be pretty weak. But it’s the Ad of the Day!

Today’s pick:

  • Agency: Three Drunk Monkeys (now that’s a name!)
  • Location: Sydney, Australia
  • Client: IKEA
  • Name: “Have a gö”
  • Why I like it: What’s not to like? Fantastic cinematography, fabulous use of humor, superb brand integration (I spotted like 5 furnishings that are actually in my house, including the white chair wielded by the yelling woman!) and a really great way to deliver the insight. To quote the three drunk monkeys themselves: “HAVE A GÖ, it encourages consumers to take a risk, fight against boring interiors and experiment with their home furnishings. Think Braveheart with furniture. And IKEA instead of Freedom.” Classic!

3 thoughts on “Ad of the Day – August 15 (Australia)

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s