Every morning I go to adsoftheworld.com and other sites and look at 10 random ads (in any medium) from around the non-US world*. Then I post for you my Ad of the Day. Some days it will be awesome, some days it will be pretty weak. But it’s the Ad of the Day!
- Agency: BBDO Argentina
- Location: Buenos Aires, Argentina
- Client: H2oh! soft drink (a Pepsi brand)
- Name: “Braids”
- Why I like it: It’s funny! A slow build, a real-life tic, a potentially tense situation, just the right pauses. Really well done, and the Cannes jurors were in agreement – it was awarded a Gold Lion in the Film category.