About me and this blog

About the blog

This blog is meant to entertain, illustrate, generate discussion, and grow me a full head of luscious hair. (note: One of the previous statements may possibly be asking for too much.)

It’s about advertising and marketing…with an international twist. Pretty simple.

How? My entire career and personal life has been in the international arena, and I currently live and work in Shanghai, China. One cool thing about our industry is its global scope, and I hope to be able to bring a little taste of it to you.

I’ll be posting a daily “Ad of the Day”, as well as often with more in-depth advertising thoughts. Please check in often, and contribute with your comments – I promise I’ll respond to each and every one, and maybe we can get an interesting conversation going.

Be sure to click on the little circles in the “Featured Blog” section at the very top of the page, to see the other past posts that are featured.

Oh, and one more thing: I work at Ogilvy & Mather Shanghai, but the views and content in this blog are my own, they don’t represent those of Ogilvy. Got it?

About the author

The “tweet” version: International advertising guy, family man, soccer fan, on a mission to enjoy life.

My entire personal and professional life has taken place in an international setting. This (I think) gives me a perspective on our industry that is different than the norm, and hopefully it can contribute to the virtual conversation on the blogosphere.

I started this blog with two main objectives:

  1. To reinforce the personal discipline of being observant and thoughtful about the advertising and marketing industry.
  2. To exchange ideas, meet people, and grow my perspective of the business that I work in.

To be a thought leader one day, the first step is to be a thought contributor.

This is my first step.

For more info, look me up online:

Twitter: @martinmurphy72

Linkedin: http://www.linkedin.com/pub/martin-murphy/9/4a0/6a7

Thanks for reading!

11 thoughts on “About me and this blog

  1. What to say other than CONGRATULATIONS! as a first comment. By the clear and concise way of writting I have no doubts that sooner you will have plenty of followers in your blog. The metamorphosis process of evolving from a professional of the advertisement and marketing industry to a leader has already begun. It is your time of teaching others!
    My best regards (and PLEASE forgive my grammar and orthography)

  2. Gustavo, you are a scholar and a gentleman! And also the first commenter ever on my blog, so thanks for that! I’ll try to keep the posts interesting, entertaining, and constant, so I hope you’ll keep on checking in. The next post will go out tomorrow. Un saludo!

  3. Hi Martin, I am about to introduce an amazing ad campaign that I really do like. I find it briliant in many ways. I am following you and I like your ad analysis. I was thinking if you could just give me your opinion about this ad. So I could include an advertiser’s eye view in my article. Just a few words. It’s needless to say that I will promote your blog. Will you be happy to take part of it ?
    Find below the ad links :
    EF “Live the Language” Paris : vimeo http://vimeo.com/18886355
    EF “Live the Language” Sydney: vimeo http://vimeo.com/28820277

    Thank in advance and enjoy your time in NYC !
    Cheers, Sophie

    • Thanks Sophie, I love it, it’s totally worthy of being an Ad of the Day:) I wrote you back some thoughts on the videos, hopefully it’s of use to you. Congrats on your blog, by the way, it’s very classy and well put together, keep it up!


      • Thank you very much ! I got your message and that’s perfect ! Of course you can feature it either. About François de France, I am gonna meet him and his team next week. Stay tuned ! And thank you for your encouragement ; ) Cheers, Sophie

  4. Pingback: Blog news – December 16: Vacation, Awards, and 中國! | adboardingpass

  5. Hello,

    I’m a big fan of your blog and I took part in the making off this documentary. I hope you’ll take a look at it. And I hope even more that you’ll post it on your blog. Tnx. 

    Every year, hundreds of people accross the world get struck by lightning.  Last year in the USA alone, lightning strikes claimed 272 victims – many of them fatalities. Daryn Kahn was so fascinated by the naturally-occuring electronic force, that he decided to make a documentary in the lightning capital of the world, Florida USA. So who in their right mind would actively seek out a lightning storm and actually TRY to get struck by lightning? 
    But what started as a harmless documentary, ended up as an extremely dangerous experiment.


  6. Jeez, you just hit a whole new level of cool by working in Shanghai! I’ve been trying to do my third year as studying in China but it’s just not happening! Let me know if you need any interns for a year ;).

  7. Hi Martin – I shot you an email via your Linkedin acct and DM via Twitter – hoping to meet whilst in Shanghai the beginning of September. Thought I would try this comm channel as well.
    Best – Scott

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